Content curation is one of the most important topics in Internet Marketing today. Content curation can help you gain influence over your followers, fans, and community. The key hallmark that separates content curation from simple sharing is that content curation usually involves the addition of comments or more information from the one who is curating. An easy share is simply a repetition of the original posting. A simple share is when someone retweets another person on Twitter or shares their Facebook update. The point at which a simple sharing becomes content curation is when one adds comments, thoughts or other information to the retweet/share. Something like, “Very good article” or “I’m attending this event, I hope you will too.
These kinds of additions serve a social/relational function. The best way to curation content is when you reference another blogger’s post and add your own tips, strategies and suggestions. This is a way to filter information and present the best information to your community. You can build influence and become a thought-leader. The key to building influence is content introduction through filtering. The best filtering skills will make you the most influential leader as content production increases and people become more overwhelmed with information. You must be active in filtering the information unique to your community in order to gain influence and leadership. It is easier to be an influencer if you create and curate your content. If you are looking for more information on black content creators, browse the above site.
You can build your thought leadership by developing relevant, timely, unique and captivating content that serves your target audience. You can curate your content by creating new posts or reviving conversations about a topic. In the beginning, content curation was a method of creating new content, but it also became another method to build influence. Curating content is subtly an act of alliance with the original content producer. You can control the direction of attention and focus by submitting a new format or discussion for your content. You have influence when you are able to direct attention and focus. You can become the content producer in your target market by producing content that is shared widely. Make it entertaining. Give your opinion. Use graphs, images, infographics to make your point. You should make your content interesting for your target market. Call attention to what someone should know and then guide them on what is not important. If you can make people interact with your information in a constructive way, while also helping to guide the conversation so that your community benefits from it, you’ll be a curator with influence.